Adapted from 2015 AZA National Conference presentation “Brand and Experience: Communicating Conservation to Millennials and Gen Z” Zoos and aquariums are evolving. Conservation, once a secondary or tertiary goal of these institutions, has become a primary goal in recent decades—and ultimately, should become the singular, highest priority. Most American zoos and aquariums have been developing, … Continue reading
Check out my newest article, “What Jurassic World Teaches Us About Zoos,” written with colleague Eileen Hill, for InPark Magazine. InPark has an historically theme park centered readership, and this article focuses on how attractions across the spectrum are learning from each other. Also, dinosaurs!!
February’s addition is near and dear to my heart as it’s the PGAV-designed Sea Lion Sound at Saint Louis Zoo. This exhibit won a Significant Achievement Award from the AZA, and features both an underwater viewing tunnel and an immersive theater. Check it out–here!
About 20 years ago, the zoological society that oversaw the system of zoological facilities in and around the New York metropolitan area underwent a brand facelift. They became the Wildlife Conservation Society—a deep integration of the five metro facilities with the conservation organization that had existed since the late 19th century. And, as I’m sure … Continue reading
Originally posted on Lady of the Zoos:
“In conservation, the motto should always be ‘never say die’.” ~Gerald Durrell For as long as I can remember I’ve been passionate about wildlife and was determined that I would one day work with the beautiful, exotic animals I saw in the zoo like monkeys, tigers and even…
by Jon Coe Greetings zoo friends and thoughtful critics! If you have fifteen minutes have a look at the video below. This is the complete elephant show from Bali Safari & Marine Park, and my long time friends and client, Taman Safari Indonesia. I designed the elephant show venue, including the wrap around water feature with underwater … Continue reading
First day of AZA 2014 is complete! It was, as usual, a whirlwind! But I thought I’d share some quick key thoughts that have stuck with me as the day comes to a close: 1. The link between conservation programming and communication to guests needs to be closed. Zoos and aquariums seem to still be … Continue reading
I was recently interviewed for an article about the complexities of zoo design especially in relation to animals’ needs. It’s a great article on VetStreet.com. Check it out!
Reputation is everything. We’ve known this since middle school. That’s why it’s important to carefully monitor your public perception, especially if you are an institution supported primarily through admissions and tax support. With the instant feedback available 24-7 on internet review websites, there is simply no excuse for any zoo or aquarium to not be … Continue reading
Each week, I receive at least one email from an enthusiastic young soul asking for advice on how to become a zoo designer. Many requests are from college students, already several years into design school. Others are from enterprising high schoolers (and a junior high schooler or two) planning their futures. I’ve even corresponded with … Continue reading